ARBOmedia AG -

03/07/2002 - ARBOmedia AG Acquires 51 % of the Polish TV Marketer IMS Poland


Ad hoc announcement of ARBOmedia A.G. of March 7, 2002 - ARBOmedia A.G. has acquired 51 % of the Polish TV marketing company IMS and has integrated the wholly owned on-line subsidiary, adMaster Poland, into the newly merged company, ARBOmedia Polska. ARBOmedia Polska markets VIVA Poland and Fashion TV Poland and is the second largest Polish on-line marketer. This merger has made ARBOmedia Polska the market leader among independent TV and on-line marketers in Poland The companys projected sales volume for 2002 amounts to 3.4 million Euros with a positive EBITDA of approximately 100.000 Euros. The Managing Director of ARBOmedia Polska is Marcin Wozniak, until now the Managing Director of ARBOmedia's subsidiary adMaster Poland. The minority share of ARBOmedia Polska is held by the well-known media expert, Jurek Kuczkiewicz, a former managing director of the IP Group, and Paul Lorenz, formerly of CLT Ufa. The company has 14 employees. By this acquisition, ARBOmedia Europe strengthens its position as the leading independent TV and on-line marketer in Central and Southeastern Europe. At the same time, the company is striving consistently to make its subsidiaries founded during last two years profitable.

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